Tuesday, April 14, 2009
So this morning I received an email from Jessica G. at Donatos Pizza informing me of the April specials for Donatos catering. I didn't recall ever asking to receive this information, but hey, things happen right? I glanced at it and trashed it. A few minutes later I got another one. And then another. And another. At last count, I had received the same message at least seven times. Ooops. Looks like someone is learning how to use their new email software (at my expense.)
Then I realized that the messages actually included in the To: field all of the intended recipients, and there were *a lot.* Some names I know and recognize, others I don't, but I got that sinking feeling in the pit of my stomach thinking about all the mail I would likely get from this hackneyed inclusion. (Best practice tip: Never send an email to several people unless you put the recipients in the blind carbon copy [BCC] field.)
A couple hours went by, and then I got this gem:
From: Jessica G.
To: (Me and everyone else on the original list)
Subj: Recall: April Specials from Donatos Catering
Jessica would like to recall the message, "April Specials from Donatos Catering".
Oh, Jessica. Poor lass. I feel your pain. How many of us have wished, at one point or another, that we could recall an email we'd previously sent? Unfortunately, the Internet (and, in many ways, life) doesn't work that way. Generally, once you hit "Send" it's sent. I suppose you could try calling each of the recipients and asking them to "Please disregard the email message I sent to you and hundreds of other people seven times this morning."
In the end, however, you're probably better off just forgetting it and hoping that the rest of us do, too. I hate to think of the ill will that was created toward Donatos Catering by this unfortunate turn of events, but people generally have short memories and will (eventually) forgive and forget.
(So you should probably stop sending me the message about recalling your message. Three times is enough.)
Labels: email marketing, spam
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Jim, I'm laughing really hard right now after reading your post. I got these emails too (maybe you saw my name in the To field!!). The recall attempt was great.
I was thinking the exact same thing as you. I didn't take the time, however, to open the email, so I never saw the infamous "Mass To" line mistake.
I simply clicked each one and selected "Add sender to blocked senders list". Fun with email.